P
PansariPoint
Handbook · Sections 101–156 · Catalogue 201–223
Master Handbook

Everything you need to run PansariPoint.

Standard Operating Procedures, retail playbooks, catalogue system and brand principles — written in plain language, ready for every team and franchise.

19
Chapters
79
Sections
1506
SOP Points
PansariPoint handbook with premium spices, basmati rice and brass scale
v1.0 · Sections 101–223
Chapter2 sections

Leadership & Governance

Founder office, CEO and the chain of command that protects PansariPoint's vision.

101

Founder Office SOP

The Founder Office will protect the main vision of PansariPoint.

101.1 Founder Office Responsibilities

  • Founder will approve the company's long-term vision.
  • Founder will approve company expansion strategy.
  • Founder will approve new country expansion.
  • Founder will approve franchise master rights.
  • Founder will approve major investment.
  • Founder will approve brand partnership.
  • Founder will approve new factory setup.
  • Founder will approve large supplier contracts.
  • Founder will approve major marketing campaigns.
  • Founder will review monthly business performance.
  • Founder will review customer satisfaction.
  • Founder will review franchise performance.
  • Founder will review product quality.
  • Founder will review audit report.
  • Founder will ensure brand mission is followed.
102

CEO / Managing Director SOP

102.1 CEO Role

  • CEO will run daily company operations.
  • CEO will convert founder vision into action.
  • CEO will control all department heads.
  • CEO will prepare annual business plan.
  • CEO will prepare monthly target.
  • CEO will ensure shops meet sales target.
  • CEO will ensure website and app sales grow.
  • CEO will ensure customer complaints reduce.
  • CEO will ensure franchise system works properly.
  • CEO will ensure all departments submit reports.
  • CEO will approve department budgets.
  • CEO will approve hiring of senior staff.
  • CEO will lead weekly management meeting.
  • CEO will report to founder monthly.
  • CEO will take corrective action where needed.
Chapter4 sections

Operations & Retail

Daily execution across shops, cash, sales floor and operations leadership.

Operations & Retail
103

Operations Department SOP

Operations department will manage all shops, warehouse, delivery, factory coordination, staff discipline, customer service, and daily execution.

103.1 Operations Role

  • Operations Head will control all retail shops.
  • Operations Head will control shop opening and closing system.
  • Operations Head will check daily sales.
  • Operations Head will check staff attendance.
  • Operations Head will check customer complaints.
  • Operations Head will check stock shortage.
  • Operations Head will check delivery delays.
  • Operations Head will check cleanliness.
  • Operations Head will check shop display.
  • Operations Head will check franchise stores.
  • Operations Head will submit weekly report to CEO.
  • Operations Head will visit shops regularly.
  • Operations Head will check CCTV when needed.
  • Operations Head will coordinate with warehouse.
  • Operations Head will coordinate with marketing team.
104

Shop Manager SOP

104.1 Shop Manager Daily Duties

  • Shop Manager must arrive before opening time.
  • Shop Manager must check shop cleanliness.
  • Shop Manager must check product display.
  • Shop Manager must check staff grooming.
  • Shop Manager must check cash float.
  • Shop Manager must check POS system.
  • Shop Manager must check online orders.
  • Shop Manager must check delivery orders.
  • Shop Manager must check low-stock items.
  • Shop Manager must check expiry items.
  • Shop Manager must check customer complaints.
  • Shop Manager must assign duties to staff.
  • Shop Manager must check daily sales target.
  • Shop Manager must submit daily report.
  • Shop Manager must close shop properly.

104.2 Shop Manager Weekly Duties

  • Prepare weekly stock report.
  • Prepare weekly staff performance report.
  • Prepare weekly customer feedback report.
  • Prepare weekly fast-moving product report.
  • Prepare weekly slow-moving product report.
  • Prepare weekly damage report.
  • Prepare weekly expiry report.
  • Prepare weekly cleaning checklist.
  • Prepare weekly competitor price check.
  • Prepare weekly improvement plan.
105

Sales Staff SOP

105.1 Customer Handling

  • Greet every customer politely.
  • Ask customer what they need.
  • Guide customer to product.
  • Explain product quality.
  • Suggest related products.
  • Never force customer to buy.
  • Never misguide customer.
  • Give correct weight.
  • Give correct price.
  • Give proper bill.
  • Pack product properly.
  • Thank customer.
  • Request customer to visit again.
  • Ask customer to follow social media.
  • Ask customer to use website/app.

105.2 Sales Staff Discipline

  • Staff must wear uniform.
  • Staff must keep personal hygiene.
  • Staff must not use mobile during customer service.
  • Staff must not sit idle when customers are inside.
  • Staff must keep shelves clean.
  • Staff must refill display.
  • Staff must report damaged stock.
  • Staff must report customer complaints.
  • Staff must not give unauthorized discount.
  • Staff must not take cash personally.
106

Cashier SOP

106.1 Billing Rules

  • Every sale must be billed.
  • Cashier must confirm product price.
  • Cashier must confirm quantity.
  • Cashier must confirm discount if any.
  • Cashier must collect payment.
  • Cashier must issue receipt.
  • Cashier must return correct balance.
  • Cashier must record card payment.
  • Cashier must record online payment.
  • Cashier must record cash payment.
  • Cashier must not cancel bill without manager approval.
  • Cashier must not open cash drawer unnecessarily.
  • Cashier must not mix personal cash with shop cash.
  • Cashier must submit end-of-day cash report.
  • Cashier must report any mismatch immediately.
Chapter3 sections

Procurement, Warehouse & Inventory

Buying, receiving, storing and controlling every product that bears the brand.

Procurement, Warehouse & Inventory
107

Procurement Department SOP

107.1 Product Purchase System

  • Department identifies product requirement.
  • Stock level is checked.
  • Sales trend is reviewed.
  • Purchase request is prepared.
  • Supplier quotation is collected.
  • At least three quotations should be compared where possible.
  • Product sample is requested.
  • Quality team checks sample.
  • Price is negotiated.
  • Payment terms are negotiated.
  • Delivery time is confirmed.
  • Purchase order is prepared.
  • Purchase order is approved.
  • Supplier delivers goods.
  • Warehouse receives and checks goods.

107.2 Supplier Rating System

  • Product quality.
  • Price competitiveness.
  • Delivery time.
  • Packaging quality.
  • Complaint level.
  • Return cooperation.
  • Documentation.
  • Consistency.
  • Payment flexibility.
  • Long-term partnership value.
  • Grade A — Excellent supplier.
  • Grade B — Good supplier.
  • Grade C — Needs improvement.
  • Grade D — Stop or replace supplier.
108

Warehouse Department SOP

108.1 Stock Receiving

  • Security records incoming vehicle.
  • Warehouse staff receives delivery note.
  • Goods are unloaded carefully.
  • Goods are counted.
  • Goods are checked against purchase order.
  • Goods are inspected by quality team.
  • Accepted goods are entered into system.
  • Rejected goods are separated.
  • Damaged goods are photographed.
  • Supplier is informed about rejection.
  • Goods are stored in correct area.

108.2 Stock Issue to Shops

  • Shop sends stock request.
  • Warehouse checks availability.
  • Warehouse prepares picking list.
  • Staff picks items.
  • Quality check is done before dispatch.
  • Goods are packed for shop transfer.
  • Transfer note is created.
  • Driver collects goods.
  • Shop receives goods.
  • Shop confirms quantity.
  • System updates stock transfer.
  • Any shortage is reported within same day.
109

Inventory Control SOP

109.1 Minimum Stock Level

  • Every product must have minimum stock level.
  • Fast-moving items must have higher stock level.
  • Slow-moving items must have lower stock level.
  • Seasonal products must be planned before festival.
  • Ramadan stock must be planned early.
  • Eid stock must be planned early.
  • Diwali stock must be planned early.
  • Wedding season stock must be planned early.

109.2 Stock Count

  • Daily count for high-value items.
  • Weekly count for fast-moving items.
  • Monthly count for all items.
  • Surprise stock audit anytime.
  • Difference must be investigated.
  • Stock adjustment needs approval.
  • Repeated shortage needs inquiry.
  • Theft suspicion must be reported.
  • Wastage must be recorded.
  • Expiry loss must be reported.
Chapter3 sections

Quality, Factory & Packaging

Standards that protect freshness, taste, safety and brand consistency.

Quality, Factory & Packaging
110

Quality Control Extended SOP

110.1 Incoming Product Check

  • Check product appearance.
  • Check smell.
  • Check taste where suitable.
  • Check moisture.
  • Check foreign matter.
  • Check insects.
  • Check packaging.
  • Check seal.
  • Check expiry.
  • Check batch number.
  • Check supplier document.
  • Check country of origin.
  • Check label language.
  • Check storage requirement.
  • Approve or reject.

110.2 Shop Quality Check

  • Check open products.
  • Check display products.
  • Check weighing area.
  • Check loose product containers.
  • Check cleaning of scoops.
  • Check staff hygiene.
  • Check product cover.
  • Check product expiry.
  • Check smell mixing.
  • Check pest signs.
  • Check AC and ventilation.
  • Check customer complaints.
  • Check return products.
  • Check damaged products.
  • Submit quality report.
111

Factory Production SOP

111.1 Masala Grinding

  • Raw spice must be approved.
  • Machine must be cleaned.
  • Batch number must be created.
  • Raw material weight must be recorded.
  • Grinding must be done as per standard.
  • Powder must be checked for texture.
  • Powder must be checked for aroma.
  • Powder must be packed quickly.
  • Product must be sealed.
  • Label must be applied.
  • Finished product must be stored properly.
  • Sample must be kept for record.
  • Batch sheet must be signed.

111.2 Masala Blending

  • Recipe must be approved by management.
  • Recipe must remain confidential.
  • Ingredients must be measured accurately.
  • Mixing machine must be cleaned.
  • Mixing time must follow standard.
  • Sample must be checked.
  • Taste/aroma must be approved.
  • Product must be packed.
  • Batch number must be printed.
  • Quality team must approve final batch.
112

Packaging SOP

112.1 Packaging Material

  • Packaging material must be food-grade.
  • Packaging must protect freshness.
  • Packaging must be moisture-resistant where needed.
  • Packaging must be attractive.
  • Packaging must show correct product information.
  • Packaging must have barcode.
  • Packaging must have batch number.
  • Packaging must have MFG and expiry date.
  • Packaging must be sealed properly.
  • Packaging material must be stored clean.

112.2 Packing Process

  • Check product before packing.
  • Check weight.
  • Fill product.
  • Seal pack.
  • Check seal.
  • Apply label.
  • Print batch details.
  • Pack into carton.
  • Record quantity.
  • Move to finished goods area.
  • Update system.
Chapter4 sections

Delivery, E-commerce & Digital

How online orders, app, WhatsApp and last-mile delivery serve the customer.

113

Delivery Department SOP

113.1 Rider Rules

  • Rider must wear clean uniform.
  • Rider must carry delivery bag.
  • Rider must handle food products carefully.
  • Rider must not delay order.
  • Rider must call customer politely.
  • Rider must confirm address.
  • Rider must collect payment if COD.
  • Rider must update delivery status.
  • Rider must not argue with customer.
  • Rider must report failed delivery.
  • Rider must return undelivered items safely.

113.2 Delivery Time Standards

  • Same area delivery target: 1–3 hours.
  • Same-day delivery target: same business day.
  • Next-day delivery for far areas.
  • Urgent delivery may have premium charge.
  • Delay must be communicated to customer.
114

E-Commerce Department SOP

114.1 Product Upload SOP

  • Product title must be clear.
  • Product photo must be clean.
  • Product price must be correct.
  • Product weight must be correct.
  • Product description must be simple.
  • Product origin must be mentioned if useful.
  • Storage instruction must be added.
  • Allergy information must be added where needed.
  • Stock availability must be accurate.
  • Product category must be correct.
  • SEO keywords must be added.
  • Product must be reviewed before publishing.

114.2 Website Order Management

  • Check new orders every 15 minutes.
  • Confirm payment.
  • Confirm stock.
  • Assign order to warehouse/shop.
  • Print invoice.
  • Print picking list.
  • Pack order.
  • Update customer.
  • Dispatch order.
  • Close order after delivery.
115

App Management SOP

  • App must show updated products.
  • App must show correct prices.
  • App must show offers.
  • App must support repeat orders.
  • App must allow return request.
  • App must allow complaint submission.
  • App must allow loyalty points.
  • App must allow push notifications.
  • App must show delivery status.
  • App must have WhatsApp support button.
  • App must be tested weekly.
  • App errors must be reported immediately.
  • Customer reviews must be monitored.
116

WhatsApp Ordering SOP

116.1 WhatsApp Sales Flow

  • Customer sends message.
  • Auto greeting is sent.
  • Customer requirement is understood.
  • Product options are shared.
  • Price is confirmed.
  • Delivery location is collected.
  • Payment method is confirmed.
  • Order is entered into system.
  • Customer receives order confirmation.
  • Order is packed and delivered.
  • Customer receives delivery confirmation.
  • Feedback is requested.

116.2 WhatsApp Response Standard

  • Response within 5 minutes during business hours.
  • Use polite language.
  • Use simple product details.
  • Send product images if needed.
  • Never ignore customer.
  • If stock not available, suggest alternative.
  • If complaint, apologize first.
  • Escalate serious complaint to manager.
Chapter4 sections

Marketing, Brand & Franchise

How PansariPoint grows: marketing rhythm, brand protection, franchise training and audits.

Marketing, Brand & Franchise
117

Marketing Department Detailed SOP

117.1 Monthly Marketing Plan

  • Prepare monthly content calendar.
  • Prepare product promotion plan.
  • Prepare festival campaign.
  • Prepare offers.
  • Prepare influencer list.
  • Prepare video shoot schedule.
  • Prepare ad budget.
  • Prepare WhatsApp campaign.
  • Prepare email campaign.
  • Prepare shop promotion.
  • Prepare franchise promotion.
  • Submit plan to CEO/founder.

117.2 Social Media SOP

  • Post daily content.
  • Reply to comments.
  • Reply to messages.
  • Monitor reviews.
  • Share customer testimonials.
  • Share recipe videos.
  • Share product education.
  • Share behind-the-scenes quality.
  • Share delivery service.
  • Share shop offers.
  • Track engagement.
  • Submit weekly report.
118

Brand Protection SOP

  • No one can use PansariPoint logo without approval.
  • Franchisee must use approved logo only.
  • Packaging must follow brand design.
  • Staff uniform must follow brand design.
  • Shop signage must follow brand design.
  • Social media posts must follow brand tone.
  • Wrong spelling of brand is not allowed.
  • Duplicate brand use must be reported.
  • Trademark misuse must be legally handled.
  • Brand reputation must be monitored online.
  • Negative reviews must be handled quickly.
119

Franchise Training SOP

119.1 Training Modules

  • Brand introduction.
  • Founder vision.
  • Product knowledge.
  • Food safety.
  • Shop operations.
  • Customer service.
  • POS system.
  • Inventory system.
  • Pricing system.
  • Marketing system.
  • Delivery system.
  • Complaint handling.
  • Hygiene rules.
  • Staff management.
  • Financial reporting.
  • Audit system.
  • Franchise obligations.
  • Brand protection.
  • Emergency handling.
  • Growth strategy.

119.2 Franchise Opening Support

  • Location approval.
  • Shop layout support.
  • Interior design guideline.
  • Initial stock list.
  • Staff training.
  • POS installation.
  • Marketing launch kit.
  • Opening event planning.
  • First-month supervision.
  • Performance review.
120

Franchise Audit SOP

  • Franchise shop will be audited monthly.
  • Surprise audit can happen anytime.
  • Auditor will check cleanliness.
  • Auditor will check product quality.
  • Auditor will check stock.
  • Auditor will check expiry.
  • Auditor will check billing.
  • Auditor will check staff behavior.
  • Auditor will check brand display.
  • Auditor will check price compliance.
  • Auditor will check customer complaints.
  • Auditor will give audit score.
  • Below 80% score needs correction.
  • Repeated failure may cause penalty.
  • Serious violation may cause termination.
Chapter3 sections

Finance, HR & Training

Money discipline, people files, and continuous learning across the company.

121

Finance Department Detailed SOP

121.1 Expense Approval

  • Small expense approved by department head.
  • Medium expense approved by CEO.
  • Large expense approved by founder/board.
  • Every expense must have receipt.
  • No personal expense in company account.
  • Cash expense must be recorded same day.
  • Supplier payment must match invoice.
  • Advance payment requires approval.
  • Credit purchase must be recorded.
  • Monthly expense report required.

121.2 Profit & Loss Review

  • Monthly sales report.
  • Monthly cost of goods report.
  • Monthly gross profit report.
  • Monthly salary cost.
  • Monthly rent cost.
  • Monthly delivery cost.
  • Monthly marketing cost.
  • Monthly wastage loss.
  • Monthly net profit/loss.
  • Action plan for loss-making shops.
122

HR Department Detailed SOP

122.1 Staff File

  • Passport copy.
  • Emirates ID copy.
  • Visa copy.
  • Labor contract.
  • Offer letter.
  • Job description.
  • Salary details.
  • Emergency contact.
  • Training record.
  • Warning letters if any.
  • Performance review.
  • Leave record.
  • Attendance record.

122.2 Attendance SOP

  • Staff must check in on time.
  • Late arrival must be recorded.
  • Repeated late arrival needs warning.
  • Absence must be approved.
  • Emergency absence must be reported.
  • Overtime must be approved.
  • Attendance report must be reviewed monthly.
123

Training SOP

123.1 New Staff Training

  • Company introduction.
  • Brand values.
  • Product categories.
  • Customer service.
  • Hygiene rules.
  • POS training.
  • Inventory basics.
  • Shop display.
  • Complaint handling.
  • Return policy.
  • Uniform rules.
  • Safety rules.
  • Daily reporting.
  • Test after training.
  • Manager approval before independent duty.

123.2 Continuous Training

  • Weekly product knowledge session.
  • Monthly customer service training.
  • Monthly hygiene training.
  • Quarterly sales training.
  • Quarterly safety training.
  • Quarterly franchise training update.
  • Annual leadership training.
Chapter3 sections

Customer Experience & Emergency

How customers feel at every touchpoint, and how the company responds when something breaks.

124

Customer Experience SOP

124.1 In-Store Experience

  • Shop must smell fresh and clean.
  • Products must be easy to find.
  • Prices must be visible.
  • Staff must guide customers.
  • Waiting time must be low.
  • Billing must be fast.
  • Packing must be neat.
  • Customer must receive receipt.
  • Customer must be invited to join loyalty program.
  • Customer must leave satisfied.

124.2 Online Experience

  • Website must load fast.
  • Product search must be easy.
  • Photos must be clear.
  • Checkout must be simple.
  • Payment must be safe.
  • Delivery timing must be visible.
  • Customer must receive order updates.
  • Return process must be simple.
  • Support must be reachable.
  • Feedback must be collected.
125

Complaint Escalation Matrix

  • Normal complaint handled by customer service.
  • Product quality complaint handled by quality team.
  • Delivery complaint handled by delivery manager.
  • Staff behavior complaint handled by shop manager/HR.
  • Payment complaint handled by finance.
  • Website/app complaint handled by e-commerce team.
  • Franchise complaint handled by franchise manager.
  • Serious complaint goes to CEO.
  • Legal complaint goes to legal advisor.
  • Brand reputation complaint goes to founder/CEO.
126

Emergency SOP

126.1 Food Safety Emergency

  • Stop sale of suspected product.
  • Remove product from shelf.
  • Inform quality head.
  • Check batch number.
  • Trace supplier.
  • Trace shops where product was sent.
  • Stop online sale.
  • Collect samples.
  • Inform management.
  • Decide recall if needed.
  • Inform customers if required.
  • Record full incident.
  • Correct root cause.

126.2 Fire / Safety Emergency

  • Staff must know emergency exit.
  • Fire extinguisher must be available.
  • Emergency numbers must be displayed.
  • Staff must not panic.
  • Customers must be guided outside.
  • Electricity must be switched off if safe.
  • Call emergency service.
  • Report to management.
  • Prepare incident report.
  • Review safety system after incident.
Chapter4 sections

Reporting & Governance Rhythm

Standard forms, daily reports, weekly meetings and monthly board reviews.

127

Documents & Forms Required

PansariPoint should maintain these standard forms (templates available on the Documents page).

  • Supplier Registration Form.
  • Supplier Evaluation Form.
  • Purchase Request Form.
  • Purchase Order Form.
  • Goods Receiving Note.
  • Product Rejection Form.
  • Quality Inspection Form.
  • Warehouse Stock Transfer Form.
  • Daily Shop Opening Checklist.
  • Daily Shop Closing Checklist.
  • Daily Sales Report.
  • Cash Handover Form.
  • Customer Complaint Form.
  • Return Approval Form.
  • Delivery Failure Form.
  • Staff Attendance Form.
  • Staff Warning Form.
  • Training Completion Form.
  • Franchise Inquiry Form.
  • Franchise Approval Form.
  • Franchise Audit Form.
  • Monthly Finance Report.
  • Monthly Stock Report.
  • Monthly Marketing Report.
  • Monthly Management Review Report.
128

Daily Reporting Format

128.1 Shop Daily Report

  • Shop name.
  • Date.
  • Opening time.
  • Closing time.
  • Manager name.
  • Total sales.
  • Cash sales.
  • Card sales.
  • Online sales.
  • Delivery sales.
  • Number of customers.
  • Average bill value.
  • Returns.
  • Complaints.
  • Damaged stock.
  • Low stock items.
  • Staff attendance.
  • Cleaning completed: yes/no.
  • CCTV checked: yes/no.
  • Manager remarks.
129

Weekly Management Meeting Agenda

  • Review total sales.
  • Review shop-wise performance.
  • Review online sales.
  • Review app performance.
  • Review delivery performance.
  • Review customer complaints.
  • Review product quality.
  • Review supplier issues.
  • Review stock shortage.
  • Review staff discipline.
  • Review marketing results.
  • Review franchise inquiries.
  • Review finance position.
  • Review pending tasks.
  • Assign next-week action plan.
130

Monthly Board / Founder Review Agenda

  • Monthly revenue.
  • Monthly profit/loss.
  • Cash flow.
  • Shop performance.
  • Online performance.
  • Product category performance.
  • Best-selling products.
  • Slow-moving products.
  • Customer satisfaction score.
  • Complaint trend.
  • Quality control report.
  • Supplier performance.
  • Marketing ROI.
  • Franchise progress.
  • Expansion plan.
  • Legal/compliance status.
  • HR status.
  • Technology status.
  • Risk report.
  • Founder decision points.
Chapter2 sections

Success Rules & Operating Principle

The non-negotiables that define what PansariPoint is — and what it will never become.

131

PansariPoint Success Rules

  • Do not sell bad quality.
  • Do not cheat in weight.
  • Do not cheat in price.
  • Do not ignore complaints.
  • Do not delay delivery without update.
  • Do not keep expired stock.
  • Do not keep dirty shop.
  • Do not hire without training.
  • Do not open franchise without approval.
  • Do not buy from unapproved supplier.
  • Do not change brand design without approval.
  • Do not give discount without approval.
  • Do not hide cash shortage.
  • Do not hide customer complaint.
  • Do not hide quality issue.
  • Do not hide supplier issue.
  • Do not hide staff misconduct.
  • Do not damage customer trust.
  • Do not damage brand reputation.
  • Do not forget company mission.
132

Final Operating Principle

Every PansariPoint branch, franchise, warehouse, factory, website, app, and team member must follow one system.

  • Right Product
  • Right Quality
  • Right Price
  • Right Packing
  • Right Delivery
  • Right Service
  • Right Accountability

Brand Promise

  • PansariPoint must become a brand where customers say: "This is the place I trust for my kitchen, my family, and my daily needs."
Chapter3 sections

Launch & Setup

The 90-day startup action plan from foundation to grand opening.

Launch & Setup
133

90-Day Startup Action Plan

First 30 days — Foundation Setup, Product Planning, and Technology Planning.

133.1 First 30 Days — Foundation Setup

  • Confirm final company name: PansariPoint General Trading LLC.
  • Confirm website name: PansariPoint.com.
  • Confirm logo and brand colors.
  • Confirm business activities for license.
  • Start company registration process.
  • Start trade name reservation.
  • Start trademark application planning.
  • Select legal consultant.
  • Select accountant/auditor.
  • Select food safety consultant if required.
  • Prepare business plan.
  • Prepare feasibility report.
  • Prepare investor profile.
  • Prepare SOP manual.
  • Prepare franchise manual draft.
  • Prepare HR policy.
  • Prepare supplier policy.
  • Prepare quality policy.
  • Prepare warehouse policy.
  • Prepare shop opening policy.

133.2 First 30 Days — Product Planning

  • Prepare master product list.
  • Divide products into categories.
  • Select top 100 fast-moving products.
  • Select top 50 premium products.
  • Select top 50 dry fruit and nuts products.
  • Select top 50 masala products.
  • Select top 30 herbs products.
  • Select top 30 daily kitchen products.
  • Select top 20 festival products.
  • Select top 20 wellness products.
  • Prepare supplier search list.
  • Request product samples.
  • Compare price and quality.
  • Prepare supplier approval sheet.
  • Select first 10 core suppliers.

133.3 First 30 Days — Technology Planning

  • Select POS system.
  • Select inventory software.
  • Select accounting software.
  • Select website platform.
  • Select app development method.
  • Select WhatsApp Business system.
  • Select delivery management system.
  • Select barcode system.
  • Select loyalty program system.
  • Select reporting dashboard.
134

Day 31 to Day 60 — Setup Stage

Office and shop setup, team hiring, and supplier/stock setup.

134.1 Office and Shop Setup

  • Finalize first shop location.
  • Finalize office/administration space.
  • Finalize small warehouse space.
  • Prepare shop design.
  • Prepare shelf design.
  • Prepare signage design.
  • Prepare product display plan.
  • Prepare lighting plan.
  • Prepare CCTV plan.
  • Prepare AC and ventilation plan.
  • Prepare billing counter layout.
  • Prepare storage area layout.
  • Prepare staff area.
  • Prepare customer flow map.
  • Prepare cleaning area.

134.2 Team Hiring

  • Hire shop manager.
  • Hire cashier.
  • Hire sales staff.
  • Hire warehouse staff.
  • Hire delivery coordinator.
  • Hire procurement officer.
  • Hire accountant.
  • Hire marketing executive.
  • Hire customer service agent.
  • Hire quality control supervisor.
  • Hire website/app coordinator.
  • Hire driver/rider.
  • Prepare staff contracts.
  • Prepare staff training schedule.
  • Prepare staff uniform.

134.3 Supplier and Stock Setup

  • Approve first supplier list.
  • Sign supplier agreements.
  • Finalize first purchase order.
  • Finalize packaging material.
  • Finalize product labels.
  • Create product codes.
  • Create SKU numbers.
  • Create barcode labels.
  • Create price list.
  • Create opening stock plan.
  • Arrange stock delivery.
  • Inspect received stock.
  • Enter stock into system.
  • Arrange products in warehouse.
  • Prepare shop stock transfer.
135

Day 61 to Day 90 — Launch Stage

Soft launch, testing, and grand opening.

135.1 Soft Launch

  • Complete shop interior.
  • Install POS system.
  • Install inventory system.
  • Install CCTV.
  • Install internet connection.
  • Install weighing machines.
  • Install barcode scanners.
  • Arrange product shelves.
  • Display products category-wise.
  • Add price tags.
  • Test billing system.
  • Test online order system.
  • Test WhatsApp ordering.
  • Test delivery process.
  • Train all staff.

135.2 Soft Launch Testing

  • Open shop for limited customers.
  • Invite friends/family/community customers.
  • Test customer service.
  • Test billing speed.
  • Test product display.
  • Test product quality feedback.
  • Test delivery timing.
  • Test packaging quality.
  • Test return process.
  • Collect feedback.
  • Correct mistakes.
  • Improve display.
  • Improve pricing where needed.
  • Improve product list.
  • Prepare grand opening.

135.3 Grand Opening

  • Announce opening date.
  • Prepare opening offer.
  • Prepare social media campaign.
  • Prepare WhatsApp campaign.
  • Prepare flyer campaign.
  • Invite local community.
  • Invite food bloggers.
  • Invite suppliers.
  • Invite franchise prospects.
  • Prepare opening video.
  • Prepare founder message.
  • Launch shop officially.
  • Record customer response.
  • Start daily reporting.
  • Start weekly review.
Chapter5 sections

Retail & Product Operations

Shop layout, product display rules, catalogue management, and product strategy.

Retail & Product Operations
136

Shop Layout SOP

Standards for customer entry, product zoning, and billing counter.

136.1 Customer Entry Area

  • Entrance must be clean.
  • Entrance must show brand name clearly.
  • Best offers must be visible near entrance.
  • New arrival products must be visible.
  • Premium products must be displayed attractively.
  • Walking space must be clear.
  • No cartons should block customer path.
  • Welcome message should be displayed.
  • Staff should greet customer.
  • Entrance should smell fresh and clean.

136.2 Product Zoning

  • Spices zone.
  • Masala powder zone.
  • Whole spices zone.
  • Dry fruits zone.
  • Nuts zone.
  • Herbs zone.
  • Wellness zone.
  • Tea/coffee ingredients zone.
  • Baking ingredients zone.
  • Rice/flour/pulses zone.
  • Premium gift pack zone.
  • Festival products zone.
  • Daily kitchen essentials zone.
  • Organic products zone.
  • Offers zone.

136.3 Billing Counter

  • Billing counter must be neat.
  • POS must work properly.
  • Barcode scanner must work.
  • Weighing scale must work.
  • Cash drawer must be secure.
  • Receipt printer must work.
  • Small impulse products may be displayed.
  • QR code payment should be available where possible.
  • Loyalty registration should be offered.
  • Customer feedback QR should be displayed.
137

Product Display SOP

Rules for arranging, pricing, and visually presenting products.

137.1 Display Rules

  • Products must be arranged category-wise.
  • Fast-moving products must be easy to access.
  • Premium products must be clean and attractive.
  • Heavy products must be placed safely.
  • Small packets must be front-facing.
  • Price tags must be clear.
  • Expiry date must be checked.
  • Loose products must be covered.
  • Scoops must be clean.
  • No mixing of products.

137.2 Visual Display

  • Use clean jars for display where allowed.
  • Use transparent packaging where suitable.
  • Use warm and natural lighting.
  • Use category boards.
  • Use product benefits cards.
  • Use recipe suggestion cards.
  • Use festival combo displays.
  • Use premium dry fruit gift displays.
  • Use "Fresh Today" labels carefully and honestly.
  • Use "Best Seller" only for actual best sellers.
138

Product Catalogue SOP

Product data fields and the approval flow for every SKU.

138.1 Catalogue Structure

  • Product code.
  • Product name.
  • Category.
  • Sub-category.
  • Brand.
  • Weight.
  • Cost price.
  • Selling price.
  • Supplier name.
  • Country of origin.
  • Storage condition.
  • Shelf life.
  • Expiry date format.
  • Barcode.
  • Online product image.
  • Short description.
  • Long description.
  • Allergy note.
  • Quality grade.
  • Status: active/inactive.

138.2 Product Approval Flow

  • Product suggested by procurement/marketing/customer demand.
  • Sample received.
  • Quality team checks sample.
  • Price comparison done.
  • Competitor comparison done.
  • Margin calculated.
  • Packaging requirement checked.
  • Legal/label requirement checked.
  • Management approves product.
  • Product code created.
  • Product uploaded to system.
  • Product added to shop display.
  • Product added to website/app.
  • Sales performance monitored.
  • Product continued or removed.
139

Product Category Strategy

Core product lines that drive daily traffic and premium sales.

139.1 Fast-Moving Daily Products

  • Turmeric powder.
  • Red chili powder.
  • Coriander powder.
  • Cumin seeds.
  • Garam masala.
  • Biryani masala.
  • Chaat masala.
  • Black pepper.
  • Cardamom.
  • Cinnamon.
  • Cloves.
  • Bay leaves.
  • Mustard seeds.
  • Fenugreek seeds.
  • Fennel seeds.

139.2 Premium Dry Fruits

  • Almonds.
  • Cashews.
  • Pistachios.
  • Walnuts.
  • Raisins.
  • Dates.
  • Figs.
  • Apricots.
  • Mixed nuts.
  • Gift packs.

139.3 Herbs and Wellness

  • Moringa.
  • Ashwagandha, where legally permitted.
  • Basil.
  • Mint.
  • Chamomile.
  • Hibiscus.
  • Ginger powder.
  • Garlic powder.
  • Herbal tea blends.
  • Traditional wellness ingredients.
140

Private Label SOP

Building the PansariPoint own-brand product line.

140.1 PansariPoint Own Brand

  • Select products suitable for private label.
  • Start with fast-moving masalas.
  • Start with dry fruit packs.
  • Start with premium spice packs.
  • Design packaging.
  • Approve label.
  • Approve recipe.
  • Approve supplier/raw material.
  • Produce small batch first.
  • Test with customers.
  • Collect feedback.
  • Improve quality.
  • Launch officially.
  • Promote as PansariPoint brand.
  • Monitor repeat purchase.

140.2 Own Brand Product Lines

  • PansariPoint Daily Masala.
  • PansariPoint Premium Masala.
  • PansariPoint Royal Dry Fruits.
  • PansariPoint Herbal Collection.
  • PansariPoint Kitchen Essentials.
  • PansariPoint Festival Gift Packs.
  • PansariPoint Organic Selection.
  • PansariPoint Restaurant Pack.
  • PansariPoint Family Pack.
  • PansariPoint Value Pack.
Chapter5 sections

Sales, Marketing & Programs

B2B sales process, franchise finance, campaign calendar, memberships and subscriptions.

141

B2B Sales SOP

Selling to restaurants, hotels, caterers, and corporate buyers.

141.1 Target B2B Customers

  • Restaurants.
  • Hotels.
  • Catering companies.
  • Cafeterias.
  • Cloud kitchens.
  • Grocery shops.
  • Supermarkets.
  • Sweet shops.
  • Bakeries.
  • Food manufacturers.
  • Event companies.
  • Corporate gift buyers.
  • Schools and institutions.
  • Labour camps.
  • Community kitchens.

141.2 B2B Sales Process

  • Identify potential B2B customer.
  • Collect contact details.
  • Call and introduce PansariPoint.
  • Share company profile.
  • Share product catalogue.
  • Offer sample.
  • Arrange meeting.
  • Understand monthly requirement.
  • Prepare quotation.
  • Negotiate price.
  • Finalize payment terms.
  • Sign supply agreement.
  • Start trial order.
  • Review feedback.
  • Convert to regular account.

141.3 B2B Account Management

  • Assign account manager.
  • Maintain customer file.
  • Record monthly requirement.
  • Track delivery schedule.
  • Track payment status.
  • Track complaints.
  • Offer special pricing.
  • Offer customized packing.
  • Offer credit only after approval.
  • Review account monthly.
142

Franchise Financial Model SOP

Revenue sources, cost heads, and break-even review for every franchise.

142.1 Franchise Revenue Sources

  • Franchise joining fee.
  • Monthly royalty.
  • Product supply margin.
  • Marketing contribution.
  • Training fee if applicable.
  • Software fee if applicable.
  • Renewal fee.
  • Master franchise fee.
  • Territory fee.
  • Private label supply margin.

142.2 Franchisee Cost Heads

  • Shop rent.
  • Fit-out cost.
  • Initial stock.
  • Franchise fee.
  • Staff salary.
  • Utilities.
  • POS/software.
  • Marketing launch cost.
  • Delivery setup.
  • Working capital.

142.3 Franchise Break-Even Review

  • Estimate daily sales.
  • Estimate monthly sales.
  • Estimate gross margin.
  • Deduct rent.
  • Deduct salary.
  • Deduct utility.
  • Deduct royalty.
  • Deduct marketing cost.
  • Deduct wastage.
  • Calculate net profit.
  • Calculate break-even sales.
  • Review before approving franchise.
143

Marketing Campaign Calendar

Monthly and festival campaign types to drive traffic and sales.

143.1 Monthly Campaign Types

  • New month kitchen stock campaign.
  • Weekend family cooking campaign.
  • Dry fruit health campaign.
  • Masala freshness campaign.
  • Herbal wellness campaign.
  • Festival gift campaign.
  • Restaurant supply campaign.
  • Franchise opportunity campaign.
  • Online order campaign.
  • WhatsApp delivery campaign.

143.2 Festival Campaigns

  • Ramadan packs.
  • Eid gift packs.
  • Diwali dry fruit packs.
  • Wedding season bulk packs.
  • New year wellness packs.
  • Back-to-school family kitchen packs.
  • Winter herbal packs.
  • Summer cooling herbs pack.
  • Family monthly kitchen box.
  • Corporate gift boxes.
144

PansariPoint Membership Programs

Tiered memberships and benefits for every customer segment.

144.1 Customer Membership

  • Free basic membership.
  • Silver membership for regular buyers.
  • Gold membership for high-value buyers.
  • Platinum membership for premium buyers.
  • Family kitchen membership.
  • Dry fruit club membership.
  • Herbal wellness membership.
  • Restaurant buyer membership.
  • Franchise investor membership.
  • Corporate gifting membership.

144.2 Membership Benefits

  • Points on purchase.
  • Birthday discount.
  • Festival offer.
  • Early access to new products.
  • Monthly recipe guide.
  • Free delivery above certain amount.
  • Special dry fruit pricing.
  • Bulk order discount.
  • Loyalty cashback.
  • Referral reward.
145

Monthly Subscription Box SOP

Recurring box types and the subscription management flow.

145.1 Subscription Box Types

  • Monthly Masala Box.
  • Monthly Dry Fruit Box.
  • Monthly Kitchen Essentials Box.
  • Monthly Herbal Wellness Box.
  • Family Cooking Box.
  • Premium Health Box.
  • Festival Preparation Box.
  • Restaurant Monthly Supply Box.

145.2 Subscription Flow

  • Customer selects box.
  • Customer selects monthly budget.
  • Customer selects delivery date.
  • System confirms subscription.
  • Products are packed monthly.
  • Delivery completed.
  • Feedback collected.
  • Customer can modify box.
  • Customer can pause subscription.
  • Customer can cancel subscription.
Chapter5 sections

Data, Risk & Compliance

Customer data protection, reputation management, risk controls, insurance, and expansion governance.

146

Customer Data SOP

  • Customer data must be protected.
  • Customer mobile number must not be misused.
  • Customer address must be confidential.
  • Customer payment data must be secure.
  • Marketing messages must be professional.
  • Customer can opt out of messages.
  • Staff must not share customer list.
  • Franchisee must not misuse data.
  • Online system must have privacy policy.
  • Data access must be limited by role.
147

Review and Reputation SOP

Google reviews, social media, and brand reputation monitoring.

147.1 Google Review SOP

  • Ask satisfied customers for Google review.
  • Share QR code for review.
  • Reply to positive reviews politely.
  • Reply to negative reviews respectfully.
  • Do not fight with customer online.
  • Investigate negative review.
  • Offer solution where possible.
  • Report fake review if needed.
  • Weekly review score must be checked.
  • Target rating should remain above 4.5.

147.2 Social Media Reputation

  • Monitor comments daily.
  • Monitor direct messages daily.
  • Monitor complaints daily.
  • Monitor competitor mentions.
  • Reply with respect.
  • Avoid political/religious arguments.
  • Avoid sensitive content.
  • Keep brand family-friendly.
  • Promote quality and trust.
  • Escalate serious issue to management.
148

Risk Management SOP

Identifying and controlling business risks before they become crises.

148.1 Business Risks

  • Low-quality supplier risk.
  • Food safety risk.
  • Stock expiry risk.
  • Cash theft risk.
  • Staff misconduct risk.
  • Franchise misuse risk.
  • Delivery delay risk.
  • Online payment risk.
  • Reputation risk.
  • Legal compliance risk.
  • Rent increase risk.
  • Competition risk.
  • Product shortage risk.
  • Import delay risk.
  • Customer complaint risk.

148.2 Risk Control

  • Use approved suppliers only.
  • Keep quality inspection.
  • Use FIFO system.
  • Use CCTV.
  • Use POS records.
  • Use daily cash report.
  • Use staff training.
  • Use franchise audit.
  • Use legal agreements.
  • Use insurance where needed.
  • Keep emergency stock.
  • Keep backup suppliers.
  • Keep customer communication strong.
  • Keep compliance file updated.
  • Review risk monthly.
149

Insurance SOP

  • PansariPoint should consider insurance for:
  • Shop property.
  • Warehouse property.
  • Stock.
  • Fire.
  • Theft.
  • Public liability.
  • Product liability.
  • Delivery vehicles.
  • Employee insurance as required.
  • Business interruption.
  • Factory equipment.
  • Cyber/data risk if online business grows.
150

Expansion Approval SOP

Process for approving new shops, cities, and countries.

150.1 New Shop Approval

  • Location study.
  • Rent study.
  • Competition study.
  • Customer density study.
  • Delivery coverage study.
  • Investment calculation.
  • Sales projection.
  • Break-even projection.
  • Staff requirement.
  • Management approval.

150.2 New City / Country Approval

  • Market research.
  • Legal research.
  • Food import rules.
  • Franchise rules.
  • Local partner check.
  • Product demand study.
  • Supply chain study.
  • Investment requirement.
  • Risk review.
  • Founder/board approval.
Chapter3 sections

Culture, Rewards & Penalties

The bylaws that shape behavior, plus systems to reward excellence and correct misconduct.

151

PansariPoint Culture Bylaws

  • Respect every customer.
  • Respect every staff member.
  • Respect every culture.
  • Respect every food tradition.
  • Respect supplier partnership.
  • Respect franchise relationship.
  • Respect quality rules.
  • Respect time.
  • Respect money.
  • Respect company property.
  • Respect brand name.
  • Respect customer trust.
  • Respect founder vision.
152

Staff Reward System

152.1 Rewards

  • Best sales staff of the month.
  • Best shop manager of the month.
  • Best customer service staff.
  • Best clean shop award.
  • Best franchise store award.
  • Best quality control staff.
  • Best delivery rider.
  • Best warehouse staff.
  • Best marketing idea.
  • Best cost-saving idea.

152.2 Reward Types

  • Certificate.
  • Cash bonus.
  • Gift voucher.
  • Public appreciation.
  • Promotion opportunity.
  • Salary increment consideration.
  • Extra leave.
  • Family recognition event.
  • Training opportunity.
  • Leadership opportunity.
153

Staff Penalty System

  • Late attendance warning.
  • Uniform violation warning.
  • Customer complaint warning.
  • Cleanliness violation warning.
  • Product mishandling warning.
  • Unauthorized discount penalty.
  • Cash mismatch investigation.
  • Stock shortage investigation.
  • Misbehavior penalty.
  • Food safety violation strict action.
  • Theft termination.
  • Fraud termination.
  • Supplier commission termination.
  • Brand damage termination.
  • Legal action for serious misconduct.
Chapter3 sections

Leadership Messages

Founder quality message, customer promise, and the closing of Section 3.

154

Founder Quality Message for All Staff

Every staff member should understand this message:

  • We are not selling only masala, herbs, dry fruits, and kitchen ingredients. We are selling trust. Every packet that goes from PansariPoint reaches a family kitchen. That family trusts us. Our duty is to protect that trust. Quality, honesty, cleanliness, and service are not optional. They are the foundation of PansariPoint.
155

Customer Promise Board for Every Shop

  • We promise fresh products.
  • We promise honest weight.
  • We promise fair price.
  • We promise clean packing.
  • We promise respectful service.
  • We promise easy return for valid issues.
  • We promise quick support.
  • We promise quality checking.
  • We promise continuous improvement.
  • We promise to serve your family kitchen with honesty.
156

Final Section 3 Closing

By completing this section, PansariPoint now has a clear execution structure for:

  • First 90 days.
  • Shop setup.
  • Product display.
  • Product catalogue.
  • Private label.
  • B2B sales.
  • Franchise finance.
  • Membership.
  • Subscription boxes.
  • Reputation.
  • Risk management.
  • Culture and rewards.

Next Section

  • The next section should continue with: Section 4 — Complete Templates, Forms, Checklists, Franchise Manual, Shop Opening Manual, Daily/Weekly/Monthly Report Formats, and Staff Job Descriptions.
Chapter5 sections

Product Catalogue — Pack Sizes, SKU & Barcodes

Standard pack sizes, category codes, SKU format, barcode numbering and pack-size codes for every PansariPoint product.

Product Catalogue — Pack Sizes, SKU & Barcodes
201

Standard Pack Sizes

Approved pack sizes by product family for shop, online and bulk channels.

A. Spices / Masalas

  • Powder Masala: 50g / 100g / 200g / 500g / 1kg.
  • Whole Spices: 50g / 100g / 250g / 500g / 1kg.
  • Premium Spices: 10g / 25g / 50g / 100g.
  • Restaurant Bulk Masala: 1kg / 5kg / 10kg / 25kg.
  • Saffron: 1g / 2g / 5g / 10g.
  • Hing: 10g / 25g / 50g / 100g.

B. Nuts & Dry Fruits

  • Almonds / Cashew / Pistachio / Walnuts / Raisins: 100g / 250g / 500g / 1kg.
  • Dates: 250g / 500g / 1kg / 3kg / 5kg.
  • Premium Gift Box: 500g / 1kg / 2kg / 3kg.
  • Restaurant Bulk Dry Fruits: 5kg / 10kg / 25kg.

C. Herbs & Wellness

  • Dry Herbs: 25g / 50g / 100g / 250g.
  • Herbal Powder: 50g / 100g / 250g / 500g.
  • Herbal Tea Mix: 50g / 100g / 250g.
  • Wellness Mix: 100g / 250g / 500g.
  • Premium Herbal Items: 25g / 50g / 100g.

D. Oils & Ghee

  • Cooking Oil: 500ml / 1L / 2L / 5L.
  • Premium Oil: 250ml / 500ml / 1L.
  • Ghee: 250g / 500g / 1kg / 2kg / 5kg.
  • Black Seed Oil: 100ml / 250ml / 500ml.
  • Almond Oil: 100ml / 250ml / 500ml.

E. Pulses, Rice, Flour & Grains

  • Dal / Pulses: 500g / 1kg / 2kg / 5kg.
  • Rice: 1kg / 5kg / 10kg / 20kg / 25kg.
  • Flour: 1kg / 2kg / 5kg / 10kg.
  • Oats / Grains: 500g / 1kg / 2kg.
  • Restaurant Bulk: 10kg / 25kg / 50kg.
202

Product Category Codes

Two-letter codes used in SKUs, barcodes and shelf labels.

  • WS — Whole Spices.
  • PS — Powder Spices.
  • BM — Blended Masala.
  • ND — Nuts & Dry Fruits.
  • SD — Seeds.
  • HB — Herbs.
  • OL — Oils.
  • GH — Ghee.
  • PL — Pulses.
  • RF — Rice & Flour.
  • GR — Grains.
  • SW — Sweeteners.
  • BK — Baking.
  • PC — Pickle & Chutney.
  • TP — Tea Products.
  • CF — Coffee.
  • RM — Ready Mix.
  • SN — Snacks.
  • GP — Gift Packs.
  • BP — Bulk Packs.
  • PP — PansariPoint Private Label.
  • KE — Kitchen Essentials.
  • CL — Cleaning Items.
  • BX — Subscription Box.
203

SKU Code System

Format: PP-[Category Code]-[Product Number]-[Pack Size]. Example: PP-WS-001-100G.

Example SKU Codes

  • Cumin Seeds 100g — PP-WS-001-100G.
  • Coriander Seeds 100g — PP-WS-003-100G.
  • Black Pepper 100g — PP-WS-011-100G.
  • Saffron 1g — PP-WS-030-1G.
  • Turmeric Powder 100g — PP-PS-041-100G.
  • Red Chili Powder 100g — PP-PS-042-100G.
  • Garam Masala 100g — PP-PS-053-100G.
  • Biryani Masala 100g — PP-BM-081-100G.
  • Chicken Masala 100g — PP-BM-082-100G.
  • Mandi Masala 100g — PP-BM-113-100G.
  • Almonds 250g — PP-ND-121-250G.
  • Cashew Nuts 500g — PP-ND-124-500G.
  • Ajwa Dates 500g — PP-ND-141-500G.
  • Mustard Oil 1L — PP-OL-201-1L.
  • Black Seed Oil 250ml — PP-OL-210-250ML.
  • Pure Ghee 500g — PP-GH-215-500G.
204

Barcode Number System

Internal EAN-13 style format: 629 + Category Code Number + Product Number + Pack Code + Check Digit. UAE barcodes often start with 629. Register with GS1 UAE before printing barcodes for major supermarkets.

Sample Internal Barcodes

  • Cumin Seeds 100g (PP-WS-001-100G) — 629010011001.
  • Turmeric Powder 100g (PP-PS-041-100G) — 629020411001.
  • Biryani Masala 100g (PP-BM-081-100G) — 629030811001.
  • Almonds 250g (PP-ND-121-250G) — 629041212501.
  • Mustard Oil 1L (PP-OL-201-1L) — 629072011001.

Category Number Codes

  • 01 Whole Spices · 02 Powder Spices · 03 Blended Masala · 04 Nuts & Dry Fruits · 05 Seeds.
  • 06 Herbs · 07 Oils · 08 Ghee · 09 Pulses · 10 Rice & Flour.
  • 11 Sweeteners · 12 Pickles & Sauces · 13 Tea & Coffee · 14 Ready Mix · 15 Snacks.
  • 16 Gift Packs · 17 Bulk Packs · 18 Private Label · 19 Kitchen Essentials · 20 Cleaning.

Pack Size Codes

  • 1g=001, 5g=005, 10g=010, 25g=025, 50g=050, 100g=100, 200g=200, 250g=250, 500g=500.
  • 1kg=1000, 2kg=2000, 5kg=5000, 10kg=10000, 25kg=25000.
  • 100ml=101, 250ml=251, 500ml=501, 1L=1001, 2L=2001, 5L=5001.
205

Batch Number System

Format: PP + Category Code + Product No. + Date + Batch Count. Example: PPWS001080626B01.

  • PP — PansariPoint.
  • WS — Category code (Whole Spices).
  • 001 — Product number.
  • 080626 — Pack date (08 June 2026).
  • B01 — Batch number of the day.
Chapter10 sections

Labels, Stickers & Website Descriptions

Standard label, sticker, shelf and website description templates in English, Hindi and Urdu.

Labels, Stickers & Website Descriptions
206

Standard Product Label Format

Front Label

  • PansariPoint brand mark.
  • Product Name (e.g. Cumin Seeds).
  • Hindi name (जीरा) and Urdu name (زیرہ).
  • Net Weight (e.g. 100g).
  • Tagline: Fresh Quality | Clean Packed | Trusted Kitchen Ingredient.
  • PansariPoint.com.

Back Label

  • Product Name, Hindi name, Urdu name and Category.
  • Ingredients and Net Weight.
  • Batch No., MFG Date, EXP Date.
  • Origin and Packed By: PansariPoint General Trading.
  • Website: PansariPoint.com.
  • Storage: Store in a cool, dry place. Keep airtight after opening.
  • Customer Care: WhatsApp / Mobile / Email.
  • Barcode block.
207

Approved Brand Taglines

  • Fresh Quality for Every Kitchen.
  • Clean Packed, Carefully Selected.
  • Traditional Taste, Modern Packing.
  • From Nature to Your Kitchen.
  • Good Quality. Good Rate. Good Service.
  • Trusted Ingredients for Family Cooking.
  • Pure Taste, Honest Price.
  • Freshness You Can Trust.
  • Your Daily Kitchen Partner.
  • One Point for Every Kitchen Need.
208

Category-Wise Label Text

Whole Spices

  • EN: Carefully selected whole spices, clean packed to preserve natural aroma, freshness and traditional taste.
  • HI: सावधानी से चुने गए साबुत मसाले, प्राकृतिक खुशबू, ताज़गी और पारंपरिक स्वाद बनाए रखने के लिए साफ पैक किए गए।
  • UR: احتیاط سے منتخب کیے گئے ثابت مصالحے، قدرتی خوشبو، تازگی اور روایتی ذائقہ برقرار رکھنے کے لیے صاف پیک کیے گئے۔

Powder Spices

  • EN: Freshly processed spice powder for daily cooking, rich aroma and authentic taste.
  • HI: रोज़ाना खाना बनाने के लिए ताज़ा तैयार मसाला पाउडर, अच्छी खुशबू और असली स्वाद के साथ।
  • UR: روزانہ کھانا پکانے کے لیے تازہ تیار مصالحہ پاؤڈر، بہترین خوشبو اور اصل ذائقے کے ساتھ۔

Blended Masala

  • EN: A balanced masala blend created for authentic taste, rich aroma and easy cooking.
  • HI: असली स्वाद, अच्छी खुशबू और आसान खाना बनाने के लिए संतुलित मसाला मिक्स।
  • UR: اصلی ذائقے، بہترین خوشبو اور آسان پکانے کے لیے متوازن مصالحہ مکس۔

Nuts & Dry Fruits

  • EN: Premium nuts and dry fruits selected for freshness, taste and healthy snacking.
  • HI: ताज़गी, स्वाद और हेल्दी स्नैकिंग के लिए चुने गए प्रीमियम मेवे और ड्राई फ्रूट्स।
  • UR: تازگی، ذائقے اور صحت مند اسنیکنگ کے لیے منتخب پریمیم میوہ جات۔

Herbs

  • EN: Natural herbs selected for traditional use, wellness drinks, cooking and herbal blends.
  • HI: पारंपरिक उपयोग, वेलनेस ड्रिंक, खाना बनाने और हर्बल मिक्स के लिए चुनी गई प्राकृतिक जड़ी बूटियां।
  • UR: روایتی استعمال، صحت بخش مشروبات، کھانا پکانے اور ہربل مکس کے لیے منتخب قدرتی جڑی بوٹیاں۔

Oils & Ghee

  • EN: Quality cooking oil and ghee suitable for family kitchens, traditional recipes and daily cooking.
  • HI: फैमिली किचन, पारंपरिक रेसिपी और रोज़ाना खाना बनाने के लिए उपयुक्त क्वालिटी तेल और घी।
  • UR: فیملی کچن، روایتی پکوانوں اور روزانہ کھانا پکانے کے لیے معیاری تیل اور گھی۔

Pulses & Lentils

  • EN: Clean and quality pulses selected for everyday meals, protein-rich cooking and family nutrition.
  • HI: रोज़ाना भोजन, प्रोटीन से भरपूर खाना और फैमिली न्यूट्रिशन के लिए चुनी गई साफ और क्वालिटी दालें।
  • UR: روزانہ کھانوں، پروٹین سے بھرپور پکوانوں اور فیملی غذائیت کے لیے منتخب صاف اور معیاری دالیں۔
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Website Product Description Templates

Whole Spices

  • PansariPoint [Product Name] is carefully selected and clean packed to maintain natural aroma, freshness and authentic taste. Ideal for curries, rice, soups, pickles and traditional recipes.

Powder Spices

  • PansariPoint [Product Name] brings rich color, aroma and taste to your daily cooking. Clean packed and suitable for home kitchens, restaurants and traditional recipes.

Nuts & Dry Fruits

  • PansariPoint [Product Name] is selected for freshness, premium taste and healthy snacking. Perfect for daily use, desserts, gifting and family nutrition.

Herbs

  • PansariPoint [Product Name] is a natural herb suitable for traditional use, herbal drinks, cooking and wellness routines. Store in an airtight container after opening.

Oils

  • PansariPoint [Product Name] is suitable for daily cooking, traditional recipes and family kitchen use. Keep away from direct sunlight and store in a cool place.
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Shelf Label & Sticker Formats

Small Shelf Label

  • Product name in English with Hindi and Urdu.
  • Price line per pack size: 100g / 250g / 500g / 1kg — AED ___.

Large Shelf Label

  • Header: PansariPoint Fresh Quality.
  • Product name in English / Hindi / Urdu.
  • Best For: usage line.
  • Storage: instruction line.
  • Available Sizes line.

Product Sticker (e.g. Cumin Seeds 100g)

  • PansariPoint · Cumin Seeds · जीरा | زیرہ.
  • Net Weight: 100g · SKU: PP-WS-001-100G.
  • Batch: PPWS001080626B01 · MFG / EXP dates.
  • Storage line · PansariPoint.com.
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Shop Shelf Category Boards (Trilingual)

  • Whole Spices / साबुत मसाले / ثابت مصالحے.
  • Powder Spices / पाउडर मसाले / پاؤڈر مصالحے.
  • Ready Masala Mix / रेडी मसाला मिक्स / ریڈی مصالحہ مکس.
  • Nuts & Dry Fruits / मेवा और ड्राई फ्रूट्स / میوہ جات.
  • Seeds / बीज / بیج.
  • Herbs & Wellness / जड़ी बूटी और वेलनेस / جڑی بوٹیاں اور صحت.
  • Oils & Ghee / तेल और घी / تیل اور گھی.
  • Pulses & Lentils / दालें / دالیں.
  • Rice & Flour / चावल और आटा / چاول اور آٹا.
  • Tea & Coffee / चाय और कॉफी / چائے اور کافی.
  • Pickles & Sauces / अचार और सॉस / اچار اور ساس.
  • Snacks & Papad / स्नैक्स और पापड़ / نمکین اور پاپڑ.
  • Gift Packs / गिफ्ट पैक / گفٹ پیکس.
  • Bulk Packs / बल्क पैक / بلک پیکس.
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Product Image Standards & Prompts

All product photography must use a clean background, accurate color and consistent style across website, app and shop.

File naming

  • Format: SKU_ProductName_Size.jpg.
  • Example: PP-WS-001-100G_Cumin-Seeds_100g.jpg.
  • Example: PP-PS-041-100G_Turmeric-Powder_100g.jpg.
  • Example: PP-ND-121-250G_Almonds_250g.jpg.

Generation prompts

  • Loose: realistic premium photo of [Product] in a clean wooden bowl with some loose product around, natural kitchen background, soft light, 4K, no text, no logo.
  • Packed: realistic premium PansariPoint pouch pack of [Product], front-facing, green and deep red theme, modern food packaging, studio lighting, 4K.
  • Gift Box: luxury PansariPoint gift box of [Product Type], green-red-gold theme, elegant arrangement, professional studio lighting, 4K.

Quality rules for every photo

  • Clean background and accurate color.
  • No misleading visuals or fake claims.
  • No unapproved medical claims.
  • Consistent style across website and app.
  • Premium lighting; English-Hindi-Urdu name added in design layer.
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Quality Grades & Product Status

Quality grades

  • Premium — best quality and appearance; for gift packs and premium customers.
  • Standard — good daily-use quality for regular home customers.
  • Economy — affordable quality with value pricing for bulk and budget buyers.

Product status values

  • Active, Inactive, Out of Stock, Coming Soon, Discontinued.
  • Seasonal, Bulk Only, Online Only, Shop Only.
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Label Safety & Allergy Notes

Safety notes

  • Store in a cool, dry place; keep airtight after opening.
  • Use a dry spoon only; do not use if pack is damaged.
  • Check expiry date before use; keep away from moisture.
  • For culinary use only; keep out of reach of small children where applicable.

Allergy advisory

  • EN: Contains nuts. May contain traces of peanuts, sesame, gluten or other allergens depending on packing facility.
  • HI: इसमें नट्स हो सकते हैं। पैकिंग सुविधा के अनुसार मूंगफली, तिल, ग्लूटेन या अन्य एलर्जी तत्वों के अंश हो सकते हैं।
  • UR: اس میں نٹس شامل ہو سکتے ہیں۔ پیکنگ سہولت کے مطابق مونگ پھلی، تل، گلوٹن یا دیگر الرجی اجزاء کے آثار ہو سکتے ہیں۔
215

QR Codes & Customer Care Text

QR purposes on packaging

  • Product details, recipe videos, reorder, feedback.
  • WhatsApp support, quality complaint, loyalty registration.
  • PansariPoint.com product page, franchise inquiry, bulk order inquiry.

Customer care line

  • Visit: PansariPoint.com — WhatsApp / Mobile / Email.
  • Promise: serve customers with quality, service and fair price.
Chapter8 sections

Master Sheet, Shelf Plan & Website Menu

Product master sheet columns, shelf and warehouse zoning, website menu and category structure, plus franchise supply rules.

Master Sheet, Shelf Plan & Website Menu
216

Master Product Sheet Columns

Required columns in Excel, POS, ERP, website and app.

  • Product ID, SKU, Barcode.
  • Product Name English / Hindi / Urdu.
  • Category, Subcategory, Category Code, Brand, Product Type.
  • Pack Size, Unit, Grade.
  • Country of Origin, Supplier Name, Supplier Code.
  • Cost Price, Selling Price, Wholesale Price, Franchise Price.
  • VAT Status (Taxable / Exempt / Zero-rated).
  • Opening Stock, Current Stock, Minimum Stock, Maximum Stock, Reorder Level.
  • Shelf Location, Warehouse Location.
  • Batch No., MFG Date, EXP Date, Shelf Life.
  • Storage Instruction, Allergy Note.
  • Product Image File.
  • Website Status, App Status, Shop Status, B2B Status, Franchise Status.
  • Quality Score, Product Description.
  • SEO Title, SEO Keywords, Notes.

Sample rows

  • 001 · PP-WS-001-100G · Cumin Seeds · जीरा · زیرہ · Whole Spices · 100g · A1-R1-S1.
  • 041 · PP-PS-041-100G · Turmeric Powder · हल्दी पाउडर · ہلدی پاؤڈر · Powder Spices · 100g · A2-R1-S1.
  • 081 · PP-BM-081-100G · Biryani Masala · बिरयानी मसाला · بریانی مصالحہ · Blended Masala · 100g · A3-R1-S1.
  • 121 · PP-ND-121-250G · Almonds · बादाम · بادام · Nuts & Dry Fruits · 250g · B1-R1-S1.
  • 201 · PP-OL-201-1L · Mustard Oil · सरसों का तेल · سرسوں کا تیل · Oils · 1L · C1-R1-S1.
  • 411 · PP-GP-411-1KG · Premium Dry Fruit Gift Box · 1kg · F1-R1-S1.
217

Shelf Location Code System

Shelf code format: Zone-Rack-Shelf-Position (e.g. A1-R2-S3-P4).

Shop zones

  • A1 Whole Spices · A2 Powder Spices · A3 Blended Masala.
  • B1 Nuts & Dry Fruits · B2 Seeds · B3 Premium Gift Packs.
  • C1 Oils & Ghee · C2 Pulses & Lentils · C3 Rice, Flour & Grains.
  • D1 Herbs & Wellness · D2 Tea & Coffee · D3 Sweeteners & Baking.
  • E1 Pickles, Pastes & Sauces · E2 Ready Mixes · E3 Snacks & Papad.
  • F1 Kitchen Essentials · F2 Cleaning & Home Support · F3 Monthly Boxes / Combos.

Warehouse zones

  • WH-A Spices · WH-B Nuts & Dry Fruits · WH-C Oils & Ghee.
  • WH-D Pulses, Rice, Flour · WH-E Herbs & Wellness · WH-F Gift Packs.
  • WH-G Packaging Material · WH-H Returns / Hold Area.
  • WH-QC Quality Check Area · WH-DIS Dispatch Area.
218

Shop Shelf Arrangement Plan

Front entrance area

  • New arrivals, festival offers, premium dry fruit gift boxes.
  • Best-selling masalas, family kitchen boxes, online order QR.
  • Franchise inquiry display, monthly offer basket.

Right side shelves (high demand)

  • Whole spices, powder spices, ready masala mixes.
  • Daily cooking items and fast-moving packs.

Left side shelves (premium / visual)

  • Nuts, dry fruits, dates, gift boxes, seeds, wellness packs.

Middle gondola (bulk / family)

  • Pulses, rice, flour, grains and monthly kitchen boxes.

Back wall shelves (heavier / slow-moving)

  • Oils, ghee, pickles, sauces, cleaning products and bulk packs.

Billing counter (impulse)

  • Small dry fruit packs, mukhwas, mouth fresheners.
  • Small chocolate items, saffron, cardamom, premium small packs.
  • Loyalty registration QR code.
219

Website & App Menu Structure

Main menu

  • Home, Shop.
  • Whole Spices, Powder Spices, Ready Masala Mix.
  • Nuts & Dry Fruits, Herbs & Wellness.
  • Oils & Ghee, Pulses & Lentils, Rice/Flour/Grains.
  • Tea & Coffee, Pickles & Sauces, Snacks & Papad.
  • Gift Packs, Bulk Orders, Franchise.
  • Monthly Boxes, Offers, About Us, Contact Us.

Subcategories — examples

  • Whole Spices: Seeds Spices, Whole Chilies, Premium, Indian, Arabic, Aromatics.
  • Powder Spices: Daily, Chili, Salt & Seasoning, Herbal, Premium.
  • Ready Masala: Biryani, Chicken/Meat, Vegetarian, Street Food, Arabic, BBQ, Tea.
  • Nuts: Almonds, Cashews, Pistachios, Walnuts, Raisins, Dates, Figs, Mixed, Roasted, Premium.
  • Herbs: Dry Herbs, Herbal Powders, Herbal Tea, Wellness Seeds, Traditional, Wellness Mix.
  • Oils: Cooking, Premium, Ghee, Traditional, Health.
  • Gift Packs: Dry Fruit Boxes, Dates Boxes, Festival, Corporate, Wellness, Premium Spice.

Product filters

  • Category, brand, pack size, price range, grade.
  • Country of origin, organic (if certified), fresh arrival, best seller, offers.
  • Bulk available, gift pack, vegetarian, vegan (if applicable).
  • Gluten-free / no added color / no preservative — only if verified.
  • Subscription available.
220

Product Card & Page Layout

Website product card

  • Image · English name · Hindi/Urdu name.
  • Pack size · price · rating.
  • Buttons: Add to Cart / Buy Now / WhatsApp Order.

App product card (compact)

  • Image · Name (EN) · Hindi | Urdu · Size — AED ___ · Add +.

Product page sections

  • Photo, names (EN/HI/UR), price, pack-size selector.
  • Add to cart, WhatsApp order.
  • Short description, uses, storage instructions, ingredients.
  • Origin, allergy note, delivery information, return policy.
  • Customer reviews, related products, frequently bought together.

Frequently bought together — examples

  • Cumin Seeds → Coriander Powder, Turmeric Powder, Red Chili Powder, Garam Masala, Mustard Seeds.
  • Biryani Masala → Basmati Rice, Saffron, Fried Onion, Bay Leaves, Cinnamon.
  • Almonds → Cashews, Pistachios, Raisins, Dates, Mixed Nuts.
  • Tea Masala → Tea Leaves, Sugar, Cardamom, Ginger Powder, Saffron.
221

Shopify / WooCommerce Upload Sheet

Required columns for bulk website upload.

  • Handle, Title, Body HTML, Vendor, Product Category, Type, Tags, Published.
  • Option1 Name, Option1 Value.
  • Variant SKU, Variant Barcode, Variant Price, Variant Compare At Price.
  • Variant Inventory Qty, Variant Inventory Policy, Variant Fulfillment Service.
  • Variant Requires Shipping, Variant Taxable.
  • Image Src, Image Alt Text.
  • SEO Title, SEO Description, Status.

Sample upload row

  • Handle: cumin-seeds.
  • Title: Cumin Seeds / जीरा / زیرہ.
  • Vendor: PansariPoint · Type: Whole Spices.
  • Tags: cumin, jeera, zeera, whole spices, pansaripoint.
  • Option1: Size = 100g · SKU: PP-WS-001-100G · Barcode: 629010011001.
  • SEO Title: Buy Cumin Seeds Online in Dubai.
  • SEO Description: Buy fresh cumin seeds from PansariPoint.com. Clean packed, fresh aroma, fast delivery.
  • Status: Active.
222

Stock Reorder & Minimums

Reorder formula

  • Reorder Level = Average Daily Sales × Supplier Lead Time Days + Safety Stock.
  • Example: 10 packs/day × 7 days + 30 safety = reorder at 100 packs.

Minimum stock guidelines

  • Fast-moving masalas: 15–30 days stock.
  • Slow-moving spices: 30–45 days stock.
  • Premium dry fruits: 15–20 days stock.
  • Oils and ghee: 15–30 days stock.
  • Rice / flour / dal: 20–30 days stock.
  • Imported items: 45–60 days stock.
  • Festival items: 60–90 days before festival.
  • Gift packs: seasonal planning.
223

Franchise Product Supply Rules

Franchises must buy approved products only from PansariPoint supply chain or approved suppliers.

Franchisee must NOT

  • Buy from any unapproved supplier.
  • Sell fake PansariPoint branded products.
  • Change product packaging or quality grade without approval.
  • Change selling price without approval.
  • Sell expired or damaged products.
  • Use wrong product photos online.
  • Misuse customer data.
  • Misuse the PansariPoint trademark.

Master system per product

  • Name, image, English/Hindi/Urdu names.
  • SKU, barcode, batch number, pack size.
  • Category, shelf location, warehouse location.
  • Supplier, cost, sale price, quality score, expiry date, stock level.
  • Website status, app status, franchise status, B2B status.